Vice President of Marketing – Beverage

About the role

Muller, Inc., a leading beverage distributor in Eastern Pennsylvania, is seeking a Vice President of Marketing to shape and execute its brand strategy across a diverse portfolio. This senior leader will drive growth, enhance brand visibility, and partner closely with sales and supplier teams.

Key responsibilities

• Lead the Marketing Department, mentoring Brand Managers and support staff.
• Develop and launch innovative marketing programs, promotions, and campaigns that increase volume, distribution, and profitability.
• Coordinate with sales leadership and supplier partners to align objectives and execution plans.
• Oversee seasonal forecasting, local advertising, creative brand execution, and trade‑call activities.
• Manage digital and social media strategy, website oversight, and digital investment decisions.
• Direct billboard, event, sponsorship, and promotional marketing efforts throughout the region.

Required profile

• Proven senior marketing leadership experience, preferably in the beverage or consumer‑goods sector.
• Strong strategic vision with a track record of driving measurable market growth.
• Ability to thrive in a fast‑paced, relationship‑driven environment.
• Excellent collaboration skills with sales, suppliers, and retail partners.

Required skills

What we offer

• Competitive salary commensurate with experience and industry success.
• Performance‑based incentive opportunities.
• Leadership role within a respected, long‑standing company.