Senior Copywriter (Pharma Creative)

About the role

Digitas Health, a creative agency within Publicis Health and Publicis Groupe, is looking for a Senior Copywriter of Creative in New York. You will concept, design and implement pharma-focused visual materials for integrated, cross-channel initiatives such as large web initiatives, online advertising, digital marketing and broadcast. The role suits someone with strong conceptual and 360-campaign development skills and an ego-less approach to improving the agency's creative work.

Key responsibilities

• Collaborate with creative team members to define concept, brand and copy direction
• Keep copy tone and style consistent with brand and style guidelines
• Work with project teams to understand business objectives and audience demographics
• Turn concepts into effective messages and contribute to brainstorming and creative briefs
• Manage several projects at once and support senior creative leads while mentoring juniors
• Check that relevance is present in every program and report misalignment to the team lead

Required profile

• Four-year degree
• 4-7 years of experience, preferably in a creative agency; DTC and HCP pharma experience is prioritised
• Solid understanding of marketing and advertising principles
• Openness to travel as needed

Required skills

• Strong experience on large cross-channel and/or direct marketing initiatives across mediums
• Online and offline media experience preferred

What we offer

• Pay range of USD 81,225 to 116,655 per year, depending on skills and experience
• Medical, dental, vision and disability coverage, 401K and paid time off
• Parental and family care leave, tuition reimbursement and flexible time off