Fractional Google Business Profile Specialist

About the role

Geeks On Site, a nationwide provider of computer repair and technology support for homes and businesses, is looking for an experienced Google Business Profile (GBP) Specialist to manage, optimize and expand its local search presence across the United States. The role focuses on dozens of new and existing profiles, with potential to support additional company brands. It is a fully remote, fractional position; weekly hours, compensation, project duration and performance objectives are set with the hiring manager.

Key responsibilities

• Audit existing profiles for optimization opportunities, inconsistencies and compliance issues
• Optimize descriptions, categories, services, hours and service areas
• Create, verify and optimize new eligible profiles
• Resolve duplicates, verification challenges, suspensions and reinstatement requests
• Develop local SEO strategies to improve visibility in Google Maps and local search
• Track performance metrics and give actionable recommendations
• Work with the marketing team and stay current with Google's policies and algorithm changes

Required profile

• Demonstrated hands-on experience managing and optimizing multiple business or service-area profiles
• Experience with verification, suspensions, duplicate listings and reinstatement
• Ability to analyze GBP data and organize multiple profiles at once
• Ability to work independently and communicate progress
• Nice to have: 50+ profiles managed, previous experience with nationwide service providers or home services, and experience with multiple brands

Required skills

• Google Business Profile optimization and local SEO
• Google Maps ranking factors
• Nice to have: BrightLocal, Whitespark, Semrush, Google Search Console, GA4 and Looker Studio
• Nice to have: local citations, review management and standardized reporting dashboards

What we offer

• 100% remote role
• Schedule flexibility