Commerce Manager
Publicis Groupe Holdings B.V. · New York
Job description
About the role
Spark Foundry, part of Publicis Groupe, is hiring a Commerce Manager in New York. The role manages all commerce activities for an enterprise digital account so that the program meets client objectives and helps grow their online business. The manager works with clients and partners to build a plan across commerce platforms and oversees programs on Amazon (AMS), Amazon DSP, Criteo Retail Exchange, Triad (WMG) and other commerce networks, keeping spend accurate and revenue targets met.
Key responsibilities
- Gather research and data to build tactical plans and recommendations for client delivery
- Oversight of the day-to-day commerce budget and billing, including pacing, Prisma management, draft billing and budget accuracy
- Contribute to account strategy: annual budget, KPIs, partner selection, new tactics and industry tracking
- Review purchase authorizations and ensure vendor countersignatures are received
- QA campaign components before launch (dayparting, bids, budget, targeting, creative) and recommend adjustments based on performance
- Develop and recommend optimizations and testing plans, such as new vendors, targeting segments, creative tests and flighting strategies
- Produce campaign reports with clear insights and actionable items, and present reporting to clients
- Build quantitative analyses with strong data visualisation and lead client status and reporting calls
- Resolve billing discrepancies with the strategy and billing reconciliation teams, and act as primary contact for client relationships and partner agencies
- Respond promptly to daily campaign-level inquiries and maintain a professional rapport with sales reps and media vendors
- Manage analysts: give direction on campaign building, budget, pacing and targeting, train new analysts, review and package work for client delivery, and perform final QA
Required profile
- 3+ years of hands-on account management experience in online advertising with a focus on Commerce
- Experience activating and optimising Amazon and Criteo platforms
- 1+ year of demonstrated success in managing and leading people
- Deep knowledge of ad serving platforms and online analytics solutions
- Knowledge of statistical methods and testing methodology preferred
What we offer
- Pay range of USD 81,225 to USD 129,987 per year, depending on skills, qualifications and experience
- Medical, dental, vision and disability coverage, 401K and paid time off
- Parental and family care leave, tuition reimbursement and flexible time off
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Publicis Groupe Holdings B.V.
New York
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