Campaign and Growth Manager
Job Duck
Job description
About the role
Job Duck is hiring a Campaign and Growth Manager to drive qualified lead generation and accelerate business growth through strategic, data-driven marketing campaigns. The role turns growth objectives into marketing strategies that connect the right audiences with the right messages across multiple channels. It is a full-time, 100% remote position with a Monday to Friday schedule (8:30 AM - 5:30 PM EST/EDT).
Key responsibilities
- Own marketing strategy for events and tradeshows, including planning, promotion, lead generation and post-event follow-up.
- Define channel strategies, campaign briefs and lead generation opportunities such as referrals and partnerships.
- Set lead generation, MGL, conversion, cost and performance targets before launch, and direct marketing specialists across paid media, email, social media, creative, video and website.
- Oversee campaign landing pages, conversion paths, A/B testing and tracking systems (UTM, attribution models).
- Analyze performance, identify underperforming campaigns and optimize them, and report regularly on spend, leads, conversions and MGLs.
- Maintain the master campaign calendar and monitor budgets.
Required profile
- 2-3 years of experience in growth marketing, demand generation, performance marketing or campaign management.
- Proven track record of managing lead generation campaigns with measurable results.
- Bachelor's degree in Marketing, Business, Business Administration, Digital Marketing or a related field preferred, or equivalent professional experience.
- Reliable computer setup and a quiet, distraction-free remote work environment.
Required skills
- Multi-channel campaigns: paid media, email, social media, landing pages, websites and content marketing.
- Campaign tracking, UTM management, attribution reporting and budget management.
- Marketing automation and email marketing platforms, analytics and reporting tools, CRM systems, and paid advertising platforms.
- Proficiency with Workday, SharePoint and Bloomgrowth.
What we offer
- Competitive compensation package and paid time off.
- Parental leave and opportunities for professional development and training.
- Dedicated team support and the chance to work with clients who share the company's values.
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Published 1 day ago
Expires 1 month from now
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