Vice President, Strategic Planning & Financial Operations, US Marcomms
mastercard · Purchase
Job description
About the role
The Vice President of Strategic Planning & Financial Operations leads the translation of U.S. Marketing & Communications priorities into a financially disciplined, integrated plan that drives brand and business growth. This senior leader partners with marketing, finance, services and business stakeholders to shape annual and multiyear plans, manage budgets, and maximize marketing investment impact.
Key responsibilities
- Lead integrated U.S. Marketing & Communications planning, converting business priorities into clear objectives, investment needs, timelines and measurable outcomes.
- Own annual and multiyear budget planning, aligning investment with strategic priorities and providing visibility into financial performance, obligations and risks.
- Develop forward‑looking advertising and marketing capacity projections and investment scenarios to address funding gaps and allocate resources to high‑impact opportunities.
- Identify budget efficiencies through coordinated planning, asset reuse, vendor optimization and improved resource deployment.
- Partner with Services and customer teams to advance monetization strategies for marketing assets, sponsorships and experiences.
Required profile
- Demonstrated experience in marketing planning, financial management or related business operations.
- Strong analytical and forecasting skills with ability to build reliable financial models.
- Proven ability to influence cross‑functional teams and present compelling recommendations to senior leaders.
- Experience developing business cases, assessing monetization opportunities and managing budgets.
- Bachelor’s degree in finance, business, marketing or related field; master’s preferred.
What we offer
- Competitive base salary with eligibility for annual bonus or commissions.
- Comprehensive benefits including medical, dental, vision, disability, life insurance, flexible spending accounts and health savings accounts.
- Generous paid leave policies such as 16 weeks of new‑parent leave, up to 20 days of bereavement leave, 25 vacation days and additional personal days.
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Published 1 week ago
Expires 1 month from now
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