Senior Publisher Partnerships Manager
Sparteo · New York
Job description
About the role
Sparteo, an AI-powered advertising technology company focused on programmatic advertising, is expanding into North America. As one of its first senior sales leaders in the US, you will build the publisher business on the US East Coast by targeting independent premium and mid-market publishers (Tier 2) that large platforms overlook. You will identify high-potential publishers, convince their decision-makers to upgrade their monetization and close exclusive partnerships.
Key responsibilities
- Prospect and activate your network: map the US web for under-monetized publishers and turn existing publisher relationships into a qualified pipeline.
- Qualify publishers quickly using tools such as SimilarWeb, BuiltWith and ad-stack analyzers, then build and forecast a robust pipeline.
- Sell to CEOs, founders, CROs and Heads of Revenue, explaining header bidding, consent, Core Web Vitals and yield in a clear business case.
- Negotiate long-term exclusive partnerships and coordinate handoffs with Account Management and Ad Operations for fast time to revenue.
- Share insights on US publisher needs and objections with leadership and product teams, and help shape the US go-to-market and the North American supply business.
Required profile
- 10+ years in ad tech or digital media sales on the publisher side, with a track record of closing publisher partnerships in the US.
- Established network among US Tier 2 publishers and experience selling exclusive or managed-service monetization solutions.
- Executive presence, negotiation skills and the ability to run complex deals independently.
- Based in the New York area and ready to travel to meet publishers.
Required skills
- Programmatic basics: header bidding, SSPs, ad servers, yield and consent management (GPP, US state privacy laws).
- Analytical mindset and data-backed business cases (RPM uplift, traffic analysis, yield comparison).
- AI tools used daily for research and sales activity; a plus: SimilarWeb, BuiltWith, ad-stack analyzers.
- Could have: video monetization or CMP experience, CTV knowledge, mentoring experience, French (a plus).
What we offer
- Flexible work from home and on the road, close to publishers.
- A ground-floor opportunity to help build the North American supply business.
- Health insurance, pension plan and life insurance.
- Access to an AI assistant (Claude) within company policy.
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Published 11 hours ago
Expires 1 month from now
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Sparteo
New York