Paid Media Manager - Full Funnel (Remote)

About the role

Veta Virtual is hiring a Paid Media Manager for a high-growth client in the jewelry and ecommerce retail industry. This is a senior, full-funnel position: paid advertising and email/SMS marketing are given equal weight, with paid campaigns bringing new customers and lifecycle marketing nurturing and retaining them. The role is 100% remote, open to candidates based in LATAM or Europe, and is client-facing.

Key responsibilities

• Plan, launch and optimise full-funnel campaigns across Meta Ads and Google Ads, managing significant budgets
• Oversee $100K+ in monthly ad spend, including audience targeting, bidding, creative testing, prospecting and retargeting
• Analyse performance with Triple Whale, Northbeam or similar attribution tools, improving tracking accuracy and measuring online and in-store sales
• Own end-to-end lifecycle marketing in Klaviyo: campaign calendars, automated flows, segmentation and performance optimisation
• Build flows such as welcome series, abandoned cart, post-purchase, replenishment and win-back campaigns
• Create creative briefs, use Canva for mockups, monitor competitors and align paid media with email and SMS campaigns
• Deliver weekly and monthly performance reports with revenue impact and recommendations for leadership

Required profile

• 8-10 years of marketing and advertising experience, including at least 5 years of hands-on ecommerce marketing
• Proven ownership of $1M+ in annual Meta Ads spend and hands-on Google Ads experience
• Experience managing $100K+ in monthly paid media spend across acquisition channels
• Strong expertise in full-funnel ecommerce marketing (acquisition, conversion, retention, profitability)
• Experience with Shopify or a comparable ecommerce platform, and understanding of online and in-store sales
• Bonus: experience in luxury, jewelry or other high-consideration retail categories

Required skills

• Klaviyo (email and SMS campaigns, automation flows, segmentation, analytics) - required
• Triple Whale, Northbeam or a comparable attribution platform
• Canva
• Strong analytical, reporting, communication and stakeholder presentation skills

What we offer

• Competitive base compensation plus significant performance-based pay in USD
• 15 paid vacation days per year plus U.S. national holidays
• 100% remote work from anywhere in LATAM or Europe with a professional home setup
• A high-visibility, full-funnel role shaping how a growing brand spends its marketing budget