Marketing Manager - Austin, TX

About the role

Greystar, a global real estate platform focused on institutional-quality rental housing, is hiring a Marketing Manager in Austin, TX. The role works with the marketing team, onsite teams and regional leadership to build customized tactical marketing strategies and deploy them consistently across the portfolio, while partnering with internal and external groups on a strategic marketing plan aligned with community and portfolio goals.

Key responsibilities

• Serve as the primary marketing contact for Onsite and Operations teams, possibly covering a specific portfolio by regional need.
• Define and run marketing strategy, brand evolution and programs supporting business development and financial performance, covering marketing, advertising, sales and new development presentations.
• Manage the Greystar brand to keep it consistent across the portfolio.
• Support acquisition and disposition work: manage transfer of digital assets, set up advertising and campaign agreements, update social channels and onboard new team members.
• Research and launch technology and programs that improve performance and reduce marketing spend.
• Project manage digital assets, collateral, communications, presentations, websites, reporting and training materials for an assigned portfolio.
• Oversee ORM and social media initiatives and recommend marketing budgets for acquisitions and support annual budgeting.
• Oversee property photography projects, including contracted partners, VASA compliance and a centralized photo library.
• Train staff on new programs and hold monthly touchpoints with Operations on client expectations and marketing goals.
• Work regularly with advertising and marketing partners, review service contracts, recommend creative providers and manage suppliers.
• Provide technical guidance to onsite and corporate teams, such as troubleshooting digital ad channels.
• Implement national initiatives and marketing technology at the site level with national, innovation and in-house creative teams.
• May supervise other marketing team members, including hiring, training and performance management.

What we offer

• Medical, dental, vision, disability and life insurance, with low employee-only medical costs.
• Paid time off: 15 vacation days, 4 personal days, 10 sick days and 11 paid holidays, plus birthday off after 1 year.
• Onsite housing discount at Greystar-managed communities, subject to availability.
• 6-week paid sabbatical after 10 years of service.
• 401(k) with company match up to 6% of pay after 6 months.
• Paid parental leave and fertility benefit reimbursement up to $10,000, plus an Employee Assistance Program.
• Quarterly or annual bonus eligibility for corporate positions; onsite positions may qualify for weekly, monthly and quarterly bonuses.