Executive Marketing Director - Alzheimer's Disease

About the role

Genentech is looking for an Executive Marketing Director (EMD) to lead the inaugural Therapeutic Area and Marketing Vision for Genentech Neurodegeneration (NDG), covering Alzheimer's Disease and Parkinson's Disease, with Phase 3 assets. The role prepares the US Commercial, Medical and Government organizations for the first launch in this large, competitive market, hires and leads the first marketing leaders, and scales the team toward launch. The EMD reports to the Vice President, Head of Genentech Neurodegeneration, and sits on the NDG cross-functional squad.

Key responsibilities

• Set ambitious forecasts adjusted to clinical and market data, and drive the development and execution of brand strategy across customers, patients and payers.
• Lead collaboration with the squad, Digital Data and Analytics, Customer Engagement, Public Affairs and Access, and development partners to build an integrated value proposition and a 90-day strategic plan.
• Shape the NDG vision and long-term (3-5 year) and short-term goals, including defining success factors for early-disease and pre-symptomatic launches and reimagining access in line with the patient journey.
• Represent the brand value proposition for the assigned franchise internally and externally, and act as US commercial representative on global Lifecycle and Commercialization teams.
• Build and lead a high-performing marketing team, hire direct and indirect reports, coach team leads, and cultivate future leaders.
• Advocate agile, digital-first working practices and patient-centric insights, and contribute to the broader Genentech marketing community.

Required profile

• Bachelor's degree.
• Minimum 10 years of work experience, including at least 8 years in healthcare commercial (market access, marketing, sales, medical affairs).