Director Campaign Development Chapter Lead
msd · North Wales
Job description
About the role
The Director CDL Chapter Lead will lead a Campaign Development Lead chapter, providing people leadership and ensuring high‑quality campaign development across therapeutic areas. This senior role standardizes ways of working, builds capability, and manages resource allocation to meet marketing and business needs.
Key responsibilities
- Provide dedicated chapter leadership through coaching, development, performance management and day‑to‑day people leadership.
- Drive standardization of campaign development processes, ensuring consistency in scope, quality and brand focus.
- Oversee CDL delivery of campaign scenarios, channel strategy, messaging, tagging, agency briefings and dynamic content.
- Own the resource allocation model, forecasting capacity versus brand demand.
- Develop and maintain annual training and standards documentation for the chapter.
- Lead escalation reviews with Marketing and compliance partners and coordinate with BU Engagement Director and brand teams.
- Monitor performance, identify gaps and implement improvements in standards, training and deployment.
Required profile
- At least 8 years of experience in campaign development, brand marketing or marketing operations, preferably in pharma or healthcare.
- Proven people‑leadership experience coaching and managing marketing professionals.
- Strong resource planning, forecasting and stakeholder leadership abilities.
- Ability to manage escalations and maintain quality in a matrixed environment.
Required skills
- Building Capability
- Change Management
- Digital Marketing
- Direct Marketing
- Engagement Strategies
- Healthcare Marketing
- Strategic Resource Planning
- Vendor Management
What we offer
- Competitive salary range $173,200 – $272,600 with annual bonus and long‑term incentives.
- Comprehensive benefits including medical, dental, vision, and other insurance for employee and family.
- Retirement plan with 401(k) matching.
- Paid holidays, vacation, compassionate and sick days.
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Published 2 hours ago
Expires 1 month from now
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msd
North Wales
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