College Brand Ambassador for Tailgate Tour (University of Tennessee)

About the role

The Athletes First Tailgate Tour College Ambassador will raise brand awareness on campus during the 2026 College Football season. Working directly with the Vice President of Events, you will act as the on‑ground representative of Athletes First, helping to drive excitement for experiential and content activations.

Key responsibilities

• Plan, organize, and execute on‑campus events to maximize student and fan interaction before and during each tour stop.
• Promote the event across student organizations, clubs, sports teams, fraternities, and sororities (bonus points for active membership).
• Provide creative insight and campus‑specific ideas to enhance event planning.

Required profile

• Strong knowledge of Athletes First’s programming, talent, and brand initiatives.
• Professional demeanor when interfacing with talent and executives.
• Ability to thrive in a fast‑paced, deadline‑driven environment.
• Team‑oriented, self‑starter attitude with proactive nature.
• Enrolled student (marketing, communications, sports management, PR, journalism preferred but not required).

Required skills

• Excellent written and verbal communication skills.
• Strong proficiency with Microsoft Office Suite and Google Suite.