Business Development Representative
American Hotel & Lodging Association
Job description
About the role
Green Key Global, a joint venture between the American Hotel & Lodging Association and Hotels Canada, is North America's leading hotel sustainability certification program. It is looking for a Business Development Representative to expand its market presence and drive new member growth. The role generates new business, drives hotel enrollments and builds relationships with hotels, management companies, destination organizations, industry associations and other hospitality stakeholders. It manages the sales process from prospecting to closing, keeps an active pipeline in HubSpot and works in a fast-paced environment.
Key responsibilities
- Prospect and develop new business opportunities across assigned markets, using outbound calls, email, LinkedIn, networking, referrals, conferences and industry events.
- Hold discovery meetings, deliver presentations and proposals, and build relationships with hospitality stakeholders.
- Maintain a healthy sales pipeline and achieve sales and enrollment goals, qualifying opportunities and moving enterprise partnerships to senior team members.
- Keep the pipeline and opportunity records accurate in HubSpot, document customer interactions, forecast activity and prepare regular reports.
- Research markets and industry trends, assist with presentations, proposals and sales collateral, and support regional market initiatives.
- Work with Marketing on campaigns, webinars and conferences, and support pre- and post-event outreach.
- Coordinate the transition of qualified opportunities to internal teams and contribute to improving sales processes and CRM workflows.
Required profile
- 2-4 years of experience in business development, sales, lead generation or a related B2B sales role.
- Demonstrated success prospecting, developing and closing new business.
- Bachelor's degree in Business, Hospitality, Marketing, Sales or a related field, or equivalent education and experience.
- Self-motivated, able to work independently in a remote environment and travel up to 40%.
Required skills
- CRM platforms such as HubSpot, Salesforce or similar.
- Microsoft Office Suite, including PowerPoint, Excel, Word and Teams.
- Consultative selling, presentation, relationship-building and negotiation skills.
What we offer
- Base salary of $45,000-$50,000 USD, plus individual commission on new member enrollments and revenue.
- Annual team bonus based on Green Key Global's growth objectives.
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American Hotel & Lodging Association
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