Business Development Manager - University of Oklahoma

About the role

Learfield is looking for a motivated, relationship-driven sales professional to join its growing sponsorship team for the University of Oklahoma. The role combines managing existing client relationships with driving growth through renewals and new business, working with internal teams and university stakeholders to deliver campaigns aligned with partner goals.

Key responsibilities

• Meet and exceed assigned revenue goals by developing and selling integrated sponsorship packages.
• Manage a defined book of business, owning the full sales cycle for renewals and new business.
• Build, present and negotiate proposals across digital, social, broadcast, in-venue and experiential platforms.
• Build relationships with local, regional and national partners and with university partners, athletic department staff, corporate sponsors and internal stakeholders.
• Collaborate with internal teams to deliver partner deliverables in line with contracts and brand standards.
• Maintain accurate sales and pipeline records in CRM systems.
• Support year-end recaps and renewal planning, and attend game-day operations and client hospitality events, including occasional nights and weekends.
• Stay informed on industry trends, brand activations, digital marketing tools and emerging sponsorship platforms.

Required profile

• 4+ years of sales experience focused on building and maintaining client relationships.
• Proven ability to manage multiple priorities and meet or exceed sales goals.
• Strong communication and presentation skills with a customer-first approach.
• Ability to work evenings and weekends as needed for game days and events.
• Preferred: experience in sports sponsorship or media sales, familiarity with digital and experiential marketing solutions, and a bachelor's degree.

Required skills

• CRM systems
• Sales and proposal negotiation

What we offer

• Medical, dental, vision, life insurance and other insurance plans
• Flexible paid time off (at least 10 days per year), parental leave and 20 paid holidays
• 401(k) match and short/long term disability coverage