Senior Director, Ad Tech and Data Partnerships

About the role

iHeartMedia, the largest audio company in America, is seeking a strategic, results-oriented Senior Director, Ad Tech & Data Partnerships to lead the development, growth and execution of demand-side platform (DSP), retail media, audience data, identity and measurement partnerships across its audio ecosystem. Reporting to the SVP of Advanced Audio and Data Revenue, the role drives revenue growth through partnerships with major DSPs, data providers, agencies, retail media networks, clean room partners, identity solutions and measurement companies, acting as a subject matter expert on programmatic audio, audience targeting, attribution and emerging ad tech. It works with Sales, Programmatic Operations, Product, Marketing and Business Development.

Key responsibilities

• DSP and ad tech partnership management: develop and manage relationships with DSP and SSP partners such as The Trade Desk, Magnite, DV360, Yahoo DSP, Amazon DSP, StackAdapt, Viant, Freewheel Buyer Cloud, Blis and others; negotiate partnership agreements and joint business plans; act as the main liaison with DSP partners.
• Lead sales engagements with retail and commerce media networks to align iHeart's solutions with inventory and measurement needs.
• Data and audience solutions: build relationships with data providers, identity resolution partners, clean room providers and attribution vendors; evaluate and onboard new targeting, measurement and data enrichment capabilities; drive first-party data activation and privacy-compliant audience solutions; develop scalable audience products.
• Industry leadership: represent iHeartMedia at conferences, agency events and partner meetings; identify emerging technologies and partnership opportunities; share market intelligence with senior leadership.
• Collaborate with Tech, Ad Operations, Business Development and Legal on partner integrations, audience onboarding, identity solutions and measurement initiatives.

Required profile

• 7+ years of experience in digital advertising, programmatic media, ad technology, data partnerships or business development.
• Proven ability to influence executive stakeholders internally and externally, and to drive revenue outcomes.
• Preferred: experience in digital audio, digital out-of-home, podcasting, CTV or digital publishing; understanding of broadcast radio or TV advertising; understanding of first-party data, privacy regulations, identity solutions and audience activation; experience with attribution, measurement and media effectiveness solutions.

Required skills

• Strong understanding of the programmatic ecosystem (DSPs, SSPs, DMPs/CDPs, clean rooms, identity frameworks).
• Familiarity with retail media, commerce media and emerging AI-driven advertising technologies.
• Ability to work with senior executives and negotiate with large accounts and complex business segments.