Creative Manager - Orange Apron Media

About the role

The Creative Manager owns creative delivery end-to-end, from brief to final assets, ensuring brand consistency, strategic alignment and attention to detail. The role oversees briefs, content matrices and concepts so that outputs are strategically grounded, visually compelling and aligned with business objectives. Reporting to the Senior Manager, Creative, the manager leads either an external agency or an internal team of designers, copywriters and production specialists.

Key responsibilities

• Support production shoot logistics and review shooting boards so that necessary content is captured and approved (about 25% of the role).
• Ensure creative concepts and final content fit the available budget and resourcing, and approve asset plans that may deviate from the plan as needed (about 10%).
• Lead all stages of creative development, including creative briefs, content strategy and execution, giving real-time feedback and overseeing creative teams, agencies and specialists (about 65%).

Required profile

• 18 years of age or older and legally permitted to work in the United States.
• 7-10+ years of experience in creative leadership, including art direction and/or content strategy, in an agency or in-house setting.
• A strong portfolio or demonstrated experience in visual storytelling, campaign development and strategic content across platforms.
• Proven ability to lead cross-functional teams and manage the creative development lifecycle from strategy through delivery.
• Preferred: 2 years of leadership experience; bachelor's degree or equivalent.

Required skills

• Working knowledge of Microsoft Office Suite.
• Proficiency in Adobe Creative Suite, Figma and creative project management tools such as Workfront.
• Project management skills and stakeholder management experience.
• Understanding of campaign performance, asset optimization and the creative implications of media strategy.