Growth Marketing & Community Lead

About the role

We are looking for someone to own the engine of our marketing—from nurturing our early community to building systems that turn engagement into insights. You’ll act as the connective tissue between customers and product, ensuring every touchpoint deepens the relationship and surfaces learnings. This role blends CRM strategy, community building, and insight synthesis to create word‑of‑mouth and turn engaged customers into advocates.

Key responsibilities

• Own email nurture and lifecycle journeys, designing sequences that guide people from waitlist to pre‑order to engaged advocate.
• Build and grow owned audiences through content, partnering with brand leads to distribute stories across email, site, and LinkedIn.
• Track audience engagement and intent signals, using CRM and content performance to identify high‑value moments and potential advocates.
• Stand up and manage community infrastructure, own social media engagement, and develop programs for early customers (beta testing, feedback sessions, referrals).
• Synthesize community feedback into actionable insights, maintain marketing analytics dashboards, and report on channel performance, engagement metrics, and conversion trends.
• Monitor competitive and cultural landscape, surface trends, sentiment shifts, and feature requests to product and leadership.

Required profile

• 3‑5 years experience in community, lifecycle marketing, or CRM roles at high‑growth technology companies.
• Hands‑on experience building community and nurture systems using platforms such as Discord, LinkedIn, email/CRM tools, and analytics platforms.
• Systems‑executor mindset with the ability to create repeatable processes that drive operational velocity.
• Strong collaborative and writing skills, comfortable with ambiguity and fast‑paced early‑stage environments.
• Experience building systems from the ground up; background in hardware or consumer‑tech startups is a plus.

Required skills

• Discord
• LinkedIn
• Email/CRM tools
• Analytics platforms

What we offer

• Health, vision, and dental benefits
• Company‑sponsored 401(k)
• Unlimited PTO and sick time
• Early‑stage equity