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Product Marketing Manager – B2B Portfolio (Hybrid)

Nestlé Nespresso SA · New York

Hybrid 🇬🇧 English

Job description

About the role

As a Product Marketing Manager at Nespresso USA, you will own the B2B product portfolio—including machines, accessories, and coffee—driving brand elevation, growth, and consumer value. Working in a hybrid model (2 days onsite in Manhattan’s Herald Square office), you will translate market insights into actionable innovation, pricing, and go‑to‑market strategies.

Key responsibilities

  • Develop and execute comprehensive product launch plans covering distribution, pricing, and communications.
  • Lead cross‑functional collaboration with marketing, supply chain, and commercial teams to ensure successful launches.
  • Represent Marketing in monthly and annual business planning meetings to set portfolio priorities and timelines.
  • Manage the annual launch calendar, oversee end‑to‑end launch processes, and measure performance against defined metrics.
  • Serve as the primary liaison between the US market and Global Innovation, translating local needs and trends into roadmap recommendations.
  • Identify and prioritize whitespace opportunities using customer‑driven insights and market research.
  • Define go‑to‑market fundamentals for innovation launches, including value proposition, differentiation, and positioning.

Required profile

  • Proven experience managing product portfolios and launch cycles in a B2B environment.
  • Strong analytical mindset with ability to turn market and channel insights into strategic actions.
  • Excellent cross‑functional leadership and communication skills.
  • Ability to work collaboratively with global teams while focusing on US market relevance.

Required skills

  • None specified

Questions fréquentes

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Published 1 month ago

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Nestlé Nespresso SA

New York