Vice President of Commercial Excellence (Healthcare Events)

About the role

The organization, a global B2B events provider in the healthcare sector, is looking for a Vice President of Commercial Excellence to drive commercial effectiveness and support revenue growth across its portfolio of healthcare events and platforms. Reporting to senior commercial leadership, the VP will shape scalable commercial practices, improve sales execution, and embed a culture of continuous improvement in a global sales organization.

Key responsibilities

• Lead commercial excellence initiatives to boost sales effectiveness, productivity, and revenue performance.
• Develop and optimise sales processes, pipeline management, sales cycles, and operating rhythms.
• Establish consistent forecasting methodologies, reporting frameworks, and performance measurement practices.
• Use data and analytics to identify improvement opportunities and support informed commercial decisions.
• Design and deliver sales enablement programmes, including training, coaching, and capability development.
• Partner with sales leadership to raise execution standards and drive adoption of best practices.
• Design sales incentive strategies in collaboration with Finance and other stakeholders.
• Improve adoption of CRM systems, sales tools, and commercial processes.
• Support recruitment and talent acquisition for high‑performing commercial teams.
• Drive initiatives focused on customer retention, repeat business, and long‑term revenue growth.
• Collaborate cross‑functionally with Sales, Finance, HR, Marketing, and executive leadership to achieve commercial objectives.

Required profile

• 10+ years of experience in commercial leadership or sales effectiveness roles.
• Strong strategic thinking combined with execution capability.
• Data‑driven decision‑making with solid analytical skills.
• Proven ability to design and implement scalable commercial frameworks.
• Experience influencing senior stakeholders and driving cultural change.

Required skills