Vice President, B2B Marketing – Merchant & Acceptance
mastercard · Purchase
Job description
About the role
Mastercard is seeking a senior marketing leader to drive growth for its merchant, acquiring, processing and public‑sector businesses. Reporting to the SVP of B2B & Product Marketing, you will translate commercial priorities into strategic marketing programs that deepen customer relationships, expand market share and increase revenue.
Key responsibilities
- Define and execute B2B marketing strategy across merchant, acquiring, processing and public‑sector segments.
- Build growth plans for priority verticals such as Travel, Fuel, Drug & Grocery, Retail and Eating Places.
- Develop partnership and co‑marketing propositions that combine Mastercard’s brand, Priceless assets, data, technology and services.
- Collaborate with Mastercard Services to create cross‑sell opportunities across acquisition, engagement, loyalty and performance marketing.
- Lead joint marketing plans with customers, aligning objectives, audiences, channels and measurement.
- Represent Mastercard in strategic planning sessions, pitches and executive presentations.
- Partner with business development and account teams throughout the sales lifecycle, from opportunity identification to activation.
Required profile
- Proven senior‑level experience in B2B marketing, preferably within payments, financial services or related technology sectors.
- Demonstrated ability to lead large, cross‑functional teams and influence revenue outcomes.
- Strong track record of building strategic partnerships and delivering growth in multiple merchant verticals.
- Excellent communication and executive‑presentation skills.
Required skills
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Published 3 weeks ago
Expires 1 month from now
18 views · 0 interested
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