Social Media Manager

About the role

We are looking for a dynamic Social Media Manager to lead our presence on TikTok, Instagram, and YouTube Shorts. You will shape strategy, drive audience growth, and ensure our brand voice resonates across all platforms.

Key responsibilities

• Own social strategy, content cadence, and channel growth across TikTok, Instagram, and YouTube Shorts.
• Manage and mentor social and community team members, setting clear performance and response standards.
• Plan, brief, edit, publish, and optimize daily content aligned with marketing campaigns and business goals.
• Maintain an organized social calendar and ensure accuracy of links, captions, tags, disclosures, and platform requirements.
• Partner cross‑functionally with marketing, content, influencer, eCommerce, and customer experience teams.
• Analyze performance, run content tests, and provide actionable recommendations through weekly reporting.
• Monitor community engagement, sentiment, and social conversations; turn insights into content opportunities.
• Maintain brand voice, content governance, accessibility standards, and platform compliance.
• Identify opportunities to improve engagement, reach, and conversion performance.

Required profile

• 4–7+ years of social media marketing experience with proven audience growth.
• Strong understanding of digital culture, social trends, and platform best practices.
• Excellent organization, attention to detail, and project‑management abilities.
• Clear communicator with a collaborative, professional approach.
• Ability to manage multiple priorities in a fast‑paced environment.
• Resourceful, entrepreneurial mindset with a bias toward action and continuous improvement.
• Willingness to work onsite regularly in a collaborative office environment.

Required skills

• TikTok
• Instagram
• YouTube Shorts