Senior Product Marketing Manager
Veson Nautical · Boston
Job description
About the role
Veson Nautical, a global software company serving commercial maritime owners, operators and commodity traders, is hiring a customer-centric Senior Product Marketing Manager. The role reports to the Senior Director of Product Marketing and owns all PMM functions for its products, including go-to-market strategy, launch, positioning, messaging, sales enablement and collateral. It works closely with product, sales, marketing and professional services. Remote candidates are considered, with a strong preference for those in the US Eastern Time zone.
Key responsibilities
- Drive and support end-to-end launches of new products, services, features or platform partnerships, working with product to define the problem solved, target audience and differentiation.
- Build a launch strategy to win new customers and drive adoption among existing clients, and set and track launch KPIs.
- Shape the story and content for different market segments and personas, turning complex product functionality into clear value propositions.
- Maintain foundational assets for the AI marketing system and partner with Product Management on pricing and packaging.
- Build and deliver presentations at hosted events with internal and external subject matter experts.
- Deliver high-impact sales tools with sales enablement and content teams, and support growth and content marketing teams on product campaigns.
- Conduct customer and market research to understand buyer and user challenges and opportunities.
Required profile
- 7+ years of product marketing experience at a high-growth, global technology or SaaS organization; full-cycle PMM experience preferred.
- Proven track record of launching and growing new products, and of building relationships across product, sales and marketing.
- Undergraduate degree required; MBA or graduate degree is a plus.
- Bonus points for experience growing product marketing, maritime or global freight experience.
Required skills
- AI-first mindset with experience using Claude to improve efficiency and output.
- Exceptional written and oral communication skills.
- Comfort with ambiguity and using data to make decisions.
- Ability to prioritize projects and solve problems creatively.
The position is hybrid, with a minimum of 2 days per week in the Boston office.
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Published 51 minutes ago
Expires 1 month from now
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Veson Nautical
Boston