Senior Events Marketing Manager
rillet · San Francisco
Job description
About the role
Rillet is seeking a Senior Events Marketing Manager to own its field marketing motion, designing and executing high‑impact in‑person experiences that connect directly with CFOs, finance leaders, and operators. This revenue‑driving role focuses on building regional programs, executive dinners, conferences, and partner activations that generate pipeline and accelerate deal cycles.
Key responsibilities
- Own Rillet’s field marketing strategy and program calendar, including executive dinners, regional events, conferences, and partner activations.
- Design high‑touch experiences for CFOs and finance leaders that reflect Rillet’s brand and positioning.
- Identify priority markets and programs that drive the highest pipeline impact.
- Build and execute account‑based field programs targeting key accounts.
- Partner with Sales to align on ICP targets, account lists, meeting goals, and follow‑up strategy.
- Generate and support meeting creation with target accounts before, during, and after events.
- Manage venues, vendors, sponsorships, logistics, timelines, and budgets.
- Oversee on‑site execution to ensure a high‑quality attendee experience.
- Facilitate introductions, support conversations, and help move opportunities forward in real time.
- Collaborate with Demand Gen and Content on pre‑event outreach and post‑event follow‑up.
- Extend field engagement through email, social, partner channels, and executive follow‑ups.
- Track performance metrics such as meetings generated, pipeline influenced, deal acceleration, and conversion rates.
Required profile
- 7‑12 years of experience in field marketing, demand generation, or event‑driven pipeline programs within B2B SaaS or technology.
- Proven track record owning field marketing programs that generate pipeline and influence revenue.
- Strong operational skills managing complex events, vendors, sponsorships, and budgets.
- Ability to operate confidently in executive environments and facilitate high‑value conversations.
- Highly organized, resourceful, and data‑driven with a focus on ROI and continuous improvement.
- Experience at early‑stage or fast‑scaling startups preferred.
Required skills
- Field marketing program design and execution.
- Account‑based marketing strategy.
- Event logistics and vendor management.
- Pipeline and revenue impact measurement.
What we offer
- Competitive base salary $160,000–$200,000 USD.
- Equity participation.
- Comprehensive benefits supporting health, wellbeing, family, and long‑term financial goals.
- Hybrid work model: in‑office Tuesdays, Thursdays, plus one flexible day.
- Opportunities for growth, ownership, and impact as the company scales.
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rillet
San Francisco