Regional Marketing Manager - US

About the role

AppliedAI builds Opus, a platform that helps insurers, healthcare organizations, banks and other regulated enterprises turn an AI mandate into measurable results. As Regional Marketing Manager, US, you own marketing for Opus in the United States and drive the programs that create pipeline in the region. Partner marketing is the core of the role, and you report to Opus's CEO, Americas.

Key responsibilities

• Partner marketing: run co-marketing programs with priority systems integrators and consulting firms, shape joint plans, run campaigns and events, adapt global partner kits (including white-labeled versions) and create solution briefs, presentations and case studies; work with Enablement so partners know how to use the materials.
• Account-based marketing: support the US sales team's priority accounts, including partner firms and mid-market companies such as utilities, telcos and health insurers, with targeted content, LinkedIn outreach, executive outreach and event invitations, keeping each account's approach consistent.
• Events: own the US event calendar, plan and run the US launch and flagship events, and represent Opus at major industry and partner events.
• Content, digital and operations: adapt global materials for US buyers, lead US content and LinkedIn efforts, own US website and campaign landing pages, set up and track campaigns in Salesforce and report weekly on pipeline generated, and manage agencies, freelancers, vendors and the regional program budget.

Required profile

• 6 to 10+ years in B2B marketing for enterprise software, with at least 3 in partner marketing; account-based or field marketing experience is a strong plus.
• Track record of running co-marketing programs with major systems integrators or consulting firms and generating pipeline.
• Experience working with a global marketing team, agencies and freelancers, and credibility with senior partners and practice leaders at large consulting firms.
• Experience creating joint value propositions and enablement content for partner teams, including white-labeled or OEM products.
• Experience running account-based programs against named enterprise accounts and planning and running executive events end to end.
• Background in regulated industries such as healthcare, insurance, financial services, utilities or telco.

Required skills

• Working knowledge of enterprise AI, cloud, data and digital transformation.
• Hands-on experience with Salesforce campaigns and LinkedIn.
• Daily use of AI tools in marketing work is a strong plus.

What we offer

• Direct work with senior leadership on high-impact, globally relevant initiatives.
• Exposure to AI-driven transformation across industries.
• An accelerated growth path within a strategic leadership track.