Product Marketing Manager – Defense

About the role

Applied Intuition is seeking a Product Marketing Manager to lead its defense‑focused marketing strategy. In this role you will shape how the global defense community discovers, evaluates, and adopts the company’s AI‑driven platforms and solutions.

Key responsibilities

• Develop and execute a comprehensive defense marketing plan that aligns market insights with product capabilities.
• Own product positioning, naming, and messaging for new AI‑driven product categories.
• Partner with product managers to translate technical features into compelling narratives for program offices and senior decision‑makers.
• Create sales‑enablement assets and manage the defense marketing calendar, KPIs, and quarterly budgets.
• Guide editorial and creative teams on content for campaigns, videos, blogs, press releases, social media, and events.

Required profile

• Proven experience in product marketing, preferably within the defense or high‑technology sector.
• Strong understanding of how defense customers evaluate, purchase, and deploy complex technologies.
• Excellent communication skills with the ability to influence senior stakeholders.
• Track record of launching products and driving market adoption.

Required skills

• Product positioning and messaging development.
• Marketing strategy and campaign execution.
• Sales‑enablement creation.
• Budget management and KPI tracking.