Marketing Campaigns Manager

About the role

The Marketing Campaigns Manager will lead the creation and execution of integrated marketing campaigns that raise the profile of Texas A&M Engineering. Working closely with internal teams and external agency partners, you will translate strategic priorities into compelling storytelling and measurable results.

Key responsibilities

• Develop and manage comprehensive marketing campaigns that promote key engineering messages to target audiences.
• Coordinate with internal stakeholders and external partners to produce high‑quality campaign assets.
• Activate campaigns across digital, social, print, and event platforms to maximize reach and engagement.
• Monitor industry, marketing, and cultural trends to identify proactive opportunities and timely moments.
• Contribute to the ongoing refinement of strategy, positioning, and messaging for Texas A&M Engineering.

Required profile

• Proven ability to collaborate with internal and external partners on marketing initiatives.
• Strong understanding of integrated campaign planning and execution.
• Ability to track and analyze campaign performance against strategic objectives.
• Excellent communication skills to convey brand messages across multiple channels.

Required skills

What we offer

• Competitive salary and comprehensive benefits package.
• Supportive, collaborative work environment focused on research and public service.
• Opportunities for professional growth within a leading engineering institution.
• Access to state‑of‑the‑art facilities and interdisciplinary collaboration.