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Director, US Oncology Marketing Portfolio Strategy (Customer Engagement)

msd · Upper Gwynedd

New
Hybrid Senior 190,800 - 300,300 USD/year 🇬🇧 English
Digital analytics Portfolio management Oncology marketing Digital marketing

Job description

About the role

The Director, US Oncology Marketing Portfolio Strategy (Customer Engagement) will lead digital marketing strategy for HCP and HCC customers across a portfolio of oncology products. This senior role involves developing and executing the US commercial strategy, overseeing websites and digital field sales resources, and collaborating with cross‑functional teams.

Key responsibilities

  • Develop and evolve customer experience and engagement strategies across digital assets, including websites and interactive field sales tools.
  • Lead strategic planning for a complex oncology portfolio, ensuring optimal digital engagement and omnichannel experience.
  • Manage agile working teams across multiple products and monitor digital analytics to support customer experience.
  • Partner with US and global stakeholders to align brand strategies and predict market trends.

Required profile

  • Minimum 6 years of HCP marketing experience, preferably in oncology.
  • At least 8 years in the pharmaceutical industry with a strong track record in digital marketing.
  • Experience leading multi‑functional teams and managing budgets in a matrixed organization.
  • Ability to prioritize and execute under tight, fluctuating timelines.

Required skills

  • Digital analytics
  • Portfolio management
  • Oncology marketing
  • Digital marketing (websites, interactive field sales resources)
  • Agile framework

What we offer

  • Salary range $190,800 – $300,300 per year, with annual bonus and long‑term incentives.
  • Comprehensive benefits including medical, dental, vision, 401(k), paid holidays and vacation.
  • Hybrid or remote work options, with occasional travel (≈20%).

Questions fréquentes

Le salaire proposé pour ce poste est de 191-300k USD par an. Le détail figure dans l'annonce.
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Source : ats:workday

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Published 1 day ago

Expires 1 month from now

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msd

Upper Gwynedd