Director, Media Client Service

About the role

Kantar is looking for a research-first, media-savvy Director to lead end-to-end research design and delivery for media and advertising effectiveness engagements. The role combines deep market research expertise (questionnaire design, methodology, analysis and insight storytelling) with strong media measurement fluency (cross-platform brand lift, addressable/CTV, digital ecosystems and modern measurement frameworks). It is a hybrid position based in New York.

Key responsibilities

• Lead end-to-end research design and delivery for complex media effectiveness studies, including methodology selection, survey design and analytical approach.
• Translate client business objectives into rigorous, insight-driven research frameworks that inform media strategy and decision-making.
• Synthesize complex data into clear, compelling narratives that explain performance drivers and deliver actionable recommendations.
• Serve as a trusted advisor to senior client stakeholders, guiding measurement strategy and campaign learning agendas.
• Apply expertise in cross-platform media measurement such as brand lift, attribution and audience insights across digital, CTV and linear.
• Oversee quality, rigor and consistency across research outputs, establish best practices and raise team standards.
• Mentor and develop team members, strengthening research, analytical and storytelling capabilities.
• Partner cross-functionally with product, data science and operations teams.
• Support account growth by identifying new research opportunities and contributing to proposals and client development.

Required profile

• 8-12+ years of hands-on experience in market research and insights, with ownership of research design, analysis and client-facing delivery (agency/supplier side preferred).
• Bachelor's degree in a relevant field such as marketing, business, social sciences or analytics.
• Proven ability to turn complex data into clear recommendations for senior stakeholders, and strong client leadership skills.
• Track record of mentoring teams and excellent communication and storytelling skills.

Required skills

• Quantitative research methods, including survey design, questionnaire development and analytical interpretation.
• Media and advertising effectiveness measurement, including brand lift, cross-platform and audience insights.
• Ability to manage multiple workstreams while maintaining quality.

What we offer

• Salary range of $102,200-$124,933 USD annually in New York, depending on experience, skills and other factors.
• Medical plans, Health Savings Account/FSA, dental and vision coverage, wellness program and 401k with match.
• Tuition reimbursement, commuter benefits and unlimited PTO.