Chief Marketing Officer

About the role

Connor Group is seeking a visionary Chief Marketing Officer to shape how the market perceives the firm. Reporting directly to the President, the CMO will drive revenue growth, brand preference and market expansion across both traditional and digital channels.

Key responsibilities

• Develop and execute a comprehensive marketing strategy aligned with revenue and growth targets.
• Define and maintain the brand story, visual identity and messaging across all touch‑points.
• Lead digital initiatives, including AI‑enhanced campaigns, LinkedIn, website, email and other channels to increase share of voice.
• Design and manage lead‑generation processes, qualification criteria and pipeline metrics within Salesforce.
• Conduct ICP research to ensure positioning and thought‑leadership resonate with target audiences.
• Build, mentor and scale a high‑performing marketing team, fostering creativity and collaboration.

Required profile

• Proven experience leading marketing functions at senior level, preferably in professional services or B2B environments.
• Track record of delivering measurable revenue growth and brand equity.
• Strong analytical mindset with ability to translate market insights into actionable strategies.
• Excellent communication skills and ability to work closely with executive leadership, business development and RevOps.

Required skills

• Salesforce