Brand Marketing Manager, Olympics

About the role

Ralph Lauren’s NAM Marketing Sports and Partnerships team is seeking a Brand Marketing Manager to lead the Olympic‑related partnership with Team USA/LA28. You will drive culturally relevant activations and storytelling that elevate the brand on a global stage as the company prepares for the LA28 Games.

Key responsibilities

• Ideate, develop and execute fully integrated marketing campaigns that build brand desirability and support partnership business goals.
• Create consumer‑insight‑driven plans across celebrity & influencer, traditional & digital/social, merchandising, events, pop‑up stores, media, operations and finance.
• Collaborate cross‑functionally with multiple internal departments to deliver omni‑channel activations.
• Support the Director by writing strategic creative briefs, developing holistic marketing strategies, and aligning them with commercial outcomes.
• Manage budget tracking, timelines, and KPI reporting for all partnership initiatives.

Required profile

• Proven ability to build deep relationships and collaborate with external partners and internal stakeholders.
• Experience managing end‑to‑end, 360° partnership executions aligned to a broader marketing strategy.
• Strong strategic thinking with the capacity to present clear business cases.
• Ability to translate consumer insights into actionable marketing plans.

Required skills

What we offer

• Opportunity to shape a high‑visibility global brand presence during the Olympic Games.
• Collaborative, inclusive culture that values diverse perspectives.
• Access to Ralph Lauren’s extensive brand portfolio and resources.