Associate, Social Media Lead

About the role

Galaxy Digital Inc. is seeking a Social Media Lead to manage and advance its corporate social media presence across corporate, business and executive channels. Reporting to the Head of Investor Relations and working closely with Marketing & Communications, the role drives day-to-day execution of the corporate social media strategy, contributes to editorial planning and publishing, and supports internal communications through the firm's intranet.

Key responsibilities

• Execute the corporate social media strategy across corporate, business and executive channels, with emphasis on X and LinkedIn, in partnership with Investor Relations and Marketing & Communications.
• Support editorial planning, the social media calendar, publishing, monitoring, approval workflows and daily operations, coordinating with business teams and Marketing & Communications.
• Create clear, timely, platform-native content on businesses, priorities, market insights, research, news, events and people, including drafting, editing and coordinating contributions from teams.
• Monitor conversations, audience sentiment and emerging themes, and escalate shareholder-related, reputational and other sensitive issues to Investor Relations and Marketing & Communications.
• Partner with Investor Relations on shareholder-facing messaging, earnings-related content and the firm's investment thesis, and with business leaders to turn developments in digital assets, trading, asset management and AI data centers into engaging communications.
• Support executive social media strategy, including editorial planning, drafting, editing, publishing coordination and approvals.
• Coordinate content review with Investor Relations, Legal & Compliance and other stakeholders, ensuring regulatory and internal policy requirements are met.
• Work with internal and external creative teams on graphics, video and multimedia content.
• Plan and optimize organic and paid social initiatives, monitor performance and turn analytics into recommendations.
• Build and maintain the firmwide intranet as a hub for internal news, updates, resources and announcements.
• Strengthen governance, reporting and workflows, and adopt AI tools such as generative AI and automation platforms to improve productivity.

Required profile

• 5+ years of experience in social media, digital or corporate communications, preferably in investment banking, alternative asset management, financial services, technology, digital assets or a similar fast-paced organization; public company experience preferred.
• Proven ownership of brand or executive social channels, with strong knowledge of X and LinkedIn.
• Exceptional writing and editing skills, with the ability to simplify complex business topics accurately.
• Interest in financial markets, investing, technology, digital assets and AI data center infrastructure; prior digital asset experience is a plus.
• Excellent organization, discretion and ability to handle multiple priorities and tight deadlines.
• Ability to earn the confidence of senior executives and work with Investor Relations, Marketing & Communications, Legal and Compliance.