Associate Director, Global Marketing – Obesity
msd
Job description
About the role
The Global Commercial Metabolism Team is shaping the worldwide commercial strategy for MSD's obesity portfolio. As Associate Director, Global Marketing – Obesity, you will drive insight‑driven strategies for assets in development, focusing on both healthcare professional (HCP) and healthcare customer (HCC) audiences.
Key responsibilities
- Lead development of global commercial strategies for obesity assets, ensuring they are future‑focused and aligned with enterprise priorities.
- Create differentiated HCP and HCC value propositions, including benefits, reasons to believe, and positioning.
- Apply the L3 brand strategy framework to define market focus, asset differentiators, early positioning, and transition plans to launch.
- Partner with Clinical Development, Market Access, Outcomes Research, Policy, Competitive Intelligence and regional teams to translate scientific and market insights into commercial implications.
- Monitor competitive landscape, synthesize insights, and translate them into actionable strategic recommendations.
- Develop governance materials, leadership updates, and cross‑functional decision documents that communicate commercial perspectives and risks.
Required profile
- Minimum 7 years of progressive experience in marketing, market access, strategy or related pharma/biotech roles.
- Experience in obesity, cardiometabolic, diabetes, cardiovascular, renal or similarly competitive therapeutic areas.
- Proven ability to synthesize complex market, clinical and competitive data into clear strategic recommendations.
- Strong cross‑functional collaboration skills and ability to lead without authority.
- Advanced degree (MBA) preferred.
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Published 1 week ago
Expires 1 month from now
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