Art Director

About the role

Equinox, a luxury health, wellness and hospitality group, is looking for a conceptual, design-driven Art Director in New York. The role shapes the creative expression of the brand, moving from concept development through to design execution across campaigns, digital, social, print and content production. It suits a hands-on creative thinker who can lead complex productions from concept through to delivery.

Key responsibilities

• Develop creative concepts and visual narratives across photography, video, design and integrated campaigns, partnering with the Creative Director, copywriters and designers.
• Concept and art direct photo and video shoots, developing treatments, mood boards, shot lists and visual references, and oversee image selection, retouching, editing and asset delivery.
• Manage communications with and give feedback to outside creative partners.
• Take ownership of projects from briefing to delivery, managing several priorities in a fast-paced, deadline-driven environment.
• Mentor and develop a team of designers, and collaborate with creative, marketing, digital, social and production teams.

Required profile

• 5-7 years of experience in art direction, graphic design or a hybrid creative role, ideally in luxury, fashion, lifestyle, wellness or premium consumer brands.
• Exceptional portfolio showing strong conceptual thinking, sophisticated design execution and a refined visual aesthetic.
• Proven experience designing across digital and print, and art directing photo and video shoots.
• Strong foundation in typography, layout, visual identity, photography and integrated campaign development.
• Ability to thrive in a fast-paced environment and deliver under tight deadlines.

Required skills

• Adobe Creative Suite and Figma (expert proficiency).
• Proficiency in motion graphics, animation and video editing is a significant plus.

What we offer

• Salary of $120-$140k.
• Benefits and industry-leading commission opportunities for club employees.
• Complimentary club membership.
• Perks and incentives with products and services including personal training, Pilates, spa and shop.