Senior Product Marketing Manager

About the role

We are seeking a Senior Product Marketing Manager to own the full‑funnel marketing strategy for the advisor journey at Savvy. This B2B2C role will craft the narrative and drive adoption of our AI‑powered platform, Savvy Intelligence, across the entire advisor lifecycle.

Key responsibilities

• Develop and evolve core messaging and positioning for the Savvy platform targeting prospective and existing financial advisors.
• Build and execute go‑to‑market strategies for Savvy Intelligence, translating AI capabilities into clear advisor value propositions and competitive differentiation.
• Design onboarding and adoption programs that deepen engagement with platform features and increase retention.
• Lead GTM strategy and launch execution for new product capabilities, including AI features, tax, estate planning, and broker‑dealer offerings.
• Partner with Product, Sales, and Client Success to create sales enablement resources such as pitch decks, battle cards, and demo narratives.

Required profile

• 5+ years of product marketing experience, preferably in B2B SaaS or technology platforms.
• Proven track record building positioning, messaging, and GTM strategies for technical products, ideally AI, automation, or data‑driven tools.
• Ability to distill complex technology into compelling narratives for non‑technical buyers.
• Experience creating customer‑marketing and lifecycle programs that drive feature adoption and retention.
• Demonstrated expertise building sales enablement tools that are actively used by sales and CS teams.
• Excellent cross‑functional leadership working with Product, Sales, and Client Success.
• Exceptional written and verbal communication skills and a hands‑on builder mentality with AI tools.

What we offer

• Competitive salary and equity package.
• Unlimited PTO plus paid company holidays.
• Comprehensive medical, dental, vision, 401(k), commuter, and HSA/FSA plans.
• NYC office in the heart of Manhattan with lunch and snacks provided.
• Access to virtual mental health care, health concierge, and a broad employee assistance program.