Marketing Coordinator
AGIA Affinity · Fully
Job description
About the role
AGIA Affinity, an insurance and benefits marketing partner to large associations and organizations, is seeking a Marketing Coordinator to support its client Unemployment Services Trust (UST). The role ensures the successful implementation of marketing campaigns by owning and directing end-to-end project execution, working with internal teams and external partners on campaign execution, analytics and reporting.
Key responsibilities
- Identify, develop and execute digital and direct response marketing campaigns for assigned clients/partners according to marketing plans
- Own end-to-end campaign execution using defined processes and marketing technology platforms, coordinating tasks, timelines, approvals and deliverables
- Analyze historical results to recommend creative and segmentation strategies, apply basic statistics to A/B testing, and compile performance reports
- Support partner relationships by delivering marketing reports, obtaining approvals on campaigns and creative assets, and sharing results with internal stakeholders
- Travel up to 10% for in-person meetings; other duties as assigned
Required profile
- Bachelor's degree or equivalent experience
- 1+ year of marketing experience applying direct response principles
- 1+ year of project management experience (or project team experience)
- Experience with CRM-based email campaigns, social media scheduling, copywriting and design
- Exposure to multi-channel marketing and experience with internal and external stakeholders
Required skills
- CRM platforms such as Salesforce, Mailchimp or HubSpot
- Adobe Creative Suite or Canva
- Microsoft Office (Word, Excel, PowerPoint, Outlook, OneDrive)
- A/B testing and webinar tools
What we offer
- Salary of $60,000-$70,000 per year
- Health, dental and vision benefits, 401K with company matching, life and disability insurance, wellness benefit
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AGIA Affinity
Fully