Senior Turf Sales Representative – GA, TN, AL (Atlanta/Eastern TN)

About the role

We are seeking a Senior Turf Sales Representative to join BASF Agricultural Solutions and cover the Georgia, Tennessee, and Alabama territory. The role focuses on growing market share for our turf products, building long‑term customer relationships, and acting as BASF’s face to growers and industry partners. You will travel up to 35% overnight and must reside within the assigned region.

Key responsibilities

• Grow the market and product portfolio by promoting innovations and executing field activities.
• Manage the sales territory to achieve yearly sales goals within budget.
• Build and cultivate strong relationships with key end users and maintain a pipeline of opportunities.
• Leverage the distribution network to increase sales throughout the territory.
• Present and administer marketing programs and participate in special sales projects.
• Provide agronomic and product training to end users and distributors.
• Communicate cross‑functionally and report top opportunities in monthly reviews.

Required profile

• Bachelor’s degree with agronomic industry experience (turf, agricultural products, lawn care, etc.).
• Previous direct sales experience; golf‑course superintendent experience considered in lieu of sales experience.
• Strong customer focus, entrepreneurial mindset, and excellent communication and influencing skills.
• Experience in account/territory management and planning.

What we offer

• Flexible work arrangements whenever possible.
• Highly competitive retirement savings plan with company match.
• Comprehensive well‑being programs, including mental health support for you and your household.
• Family‑forming benefits such as fertility, adoption, surrogacy reimbursement, and parental leave.
• Back‑up child and elder care discount programs.
• Mentoring, career development, and matching gifts programs.
• Access to employee discounts, BASF wine cellar, and crisis support.