Director of Industrial Sales

About the role

The Director of Industrial Sales leads the overall sales strategy for the industrial segment, driving revenue growth, profitability, and market expansion. This senior leader builds executive relationships, guides high‑performing teams, and aligns sales with technical services and vendor partners to deliver long‑term customer value.

Key responsibilities

• Develop and execute strategic sales plans to meet or exceed revenue and profit targets for the industrial segment.
• Lead, coach, and develop the industrial sales team, setting performance expectations and accountability.
• Build and maintain executive‑level relationships with key industrial accounts and decision makers.
• Identify and pursue new business opportunities, expanding existing accounts and acquiring new customers.
• Partner with industrial services and technical teams to deliver comprehensive solutions and increase share of wallet.
• Collaborate with vendor partners to optimize product offerings, pricing, and profitability.
• Oversee CRM utilization for accurate forecasting, pipeline management, and customer engagement tracking.
• Establish pricing strategies and approve proposals to align with company profitability goals.
• Represent the company at industry events, trade shows, and professional organizations.
• Drive continuous improvement in sales processes, product knowledge, and market intelligence.

Required profile

• 7–10+ years of progressive experience in industrial sales with leadership responsibility.
• Strong knowledge of industrial lubricants, reliability services, and related equipment/applications.
• Proven track record of achieving sales growth and profitability targets.
• Demonstrated leadership experience, including coaching, mentoring, and team development.
• Excellent communication, negotiation, and presentation skills.
• Experience managing complex accounts with multiple stakeholders.
• Self‑driven, results‑oriented, and highly organized.

Required skills

• CRM systems
• Microsoft Excel
• Microsoft Word
• Microsoft PowerPoint
• Microsoft Outlook
• Microsoft Teams

What we offer

• Base salary plus performance‑based bonus/incentive compensation.
• Vehicle allowance, fuel card, cell phone, computer, and safety equipment.
• Standard company benefits.