VP of Marketing
read-ai · Seattle
Job description
About the role
Read AI is hiring a VP of Marketing to build and lead its first scaled marketing function, turning strong product‑led growth into a repeatable, global growth engine. This senior leader will define the company narrative, scale acquisition, and create systems that convert viral adoption into enterprise expansion.
Key responsibilities
- Define positioning, messaging, and category narrative; act as the quarterback of product marketing.
- Hire and lead PMM, demand generation, content, and design teams; stand up the full marketing stack (paid, lifecycle, SEO/AEO, CRM, analytics).
- Build and optimize paid acquisition channels, improve CAC, conversion, and LTV through experimentation.
- Optimize onboarding, activation, and lifecycle marketing to convert bottoms‑up users into enterprise customers.
- Align product, sales, and marketing to bridge PLG and enterprise GTM motions.
- Own funnel metrics, build dashboards, and drive efficient, scalable growth.
Required profile
- Proven VP‑level (or strong Director ready to step up) experience in high‑growth SaaS or AI.
- Track record shaping category narratives and scaling from organic traction to market leadership.
- Strong operator who can move from strategy to execution quickly and build teams from zero.
- Data‑driven with intuition on growth levers; comfortable with ambiguity.
Required skills
- Product marketing
- Demand generation
- Paid acquisition (search, social, programmatic)
- SEO/AEO
- CRM and analytics platforms
What we offer
- Base salary $250,000‑$320,000 plus equity.
- Low‑deductible health plans.
- Flexible time away and family leave programs.
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Published 1 week ago
Expires 1 month from now
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read-ai
Seattle
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