SEO Specialist – Hybrid (Addison, TX)

About the role

We are seeking an SEO Specialist to lead organic search strategies for a portfolio of home‑services brands. This hybrid position based in Addison, TX combines strategic planning, hands‑on execution, and direct client interaction.

Key responsibilities

• Develop and implement SEO strategies across multiple client accounts, focusing on home‑services businesses.
• Create and publish SEO‑optimized content to keep websites fresh and aligned with search intent.
• Monitor and improve conversion performance using Google Analytics, ensuring accurate reporting.
• Analyze keyword rankings, site health, and competitor activity to guide optimization efforts.
• Act as the SEO subject‑matter expert for clients, delivering updates, insights, and recommendations.
• Design and refine conversion funnels to boost lead generation and user engagement.
• Utilize tools such as SEMrush for keyword research, site audits, and ongoing performance enhancements.

Required profile

• Minimum 3 years of hands‑on SEO experience managing end‑to‑end campaigns.
• Strong client‑facing skills with the ability to present data‑driven insights.
• Highly organized, capable of juggling multiple projects and deadlines.

Required skills

• Proficiency with SEO platforms, especially SEMrush.
• Experience using Google Analytics for conversion tracking and funnel analysis.
• Ability to write and optimize content for search performance.

What we offer

• Hybrid work schedule in Addison, TX.
• Opportunity to own strategy and execution across diverse client accounts.
• Collaborative team environment with strong growth potential.