Senior Search Engine Optimization Specialist

About the role

Youtech, a fast‑growing digital marketing agency, is looking for a Senior Search Engine Optimization Specialist to join its in‑house team. You will lead the development and execution of SEO strategies that improve keyword rankings and drive organic traffic for our clients.

Key responsibilities

• Develop and implement effective SEO strategies and campaign configurations to drive organic growth.
• Utilize Google and Bing services—including Google Analytics, Search Console, Tag Manager, Optimize, My Business, and Bing Places—to analyze and optimize performance.
• Craft and execute both local and long‑tail search strategies to enhance visibility and attract targeted traffic.
• Provide regular, detailed reports on search performance and SEO metrics to project management and senior leadership.
• Design an innovative link‑building plan for new and recurring clients.
• Define requirements, tasks, and resources needed for successful SEO implementation.
• Oversee execution and management of SEO initiatives, ensuring alignment with overall business goals.
• Stay current with the latest SEO, search‑engine, and internet‑marketing trends to continuously refine strategies.

Required profile

• Bachelor’s degree in Marketing, Computer Science, Business or a related field.
• Excellent verbal and written communication skills.
• Demonstrated experience in SEO and digital marketing, preferably at a senior level.

Required skills

• Google Analytics
• Google Search Console
• Google Tag Manager
• Google Optimize
• Google My Business
• Bing Places
• Link‑building techniques
• SEO strategy development