Senior Manager, Integrated Marketing

About the role

Dentsu Americas is looking for a Senior Manager, Integrated Marketing to lead the development and execution of integrated marketing strategies and campaigns. The role spans content creation, digital and email marketing, social media, partnership activations, brand storytelling, event execution and corporate communications, and works closely with the Marketing & Communications team, business stakeholders and agency partners.

Key responsibilities

• Lead integrated marketing at the intersection of corporate communications, digital marketing, events, social media, partnerships and internal communications.
• Support the planning, promotion and execution of dentsu-owned events, client engagements, internal programs and industry events.
• Serve as the main point of contact for marketing materials, keeping branding, messaging and visual identity consistent across channels.
• Work with agency teams to develop award-worthy case studies, client success stories and thought leadership content.
• Produce content for web, social, print, email, video, events and internal channels.
• Support internal communications, including employee newsletters, all-hands meetings and intranet updates.
• Support executives' digital presence on platforms such as LinkedIn, prepare briefing materials for engagements and interviews, and help manage logistics and debriefs.
• Maintain dentsu's external website and pages, and stay ahead of industry trends and competitor activity.

Required profile

• Bachelor's degree in Marketing, Communications, Advertising, Public Relations or a related field.
• 5+ years of experience developing and executing integrated marketing and communications programs across web, email, social media, events and internal communications.
• Proven success building brand narratives, thought leadership programs and content strategies.
• Experience managing multi-channel campaigns and activations with measurable impact on brand awareness and engagement.
• Ability to collaborate across cross-functional teams and influence stakeholders in a matrixed organization.

Required skills

• Platform experience with Google Analytics, Salesforce/Pardot, Stripo, Kentico, Swoogo or similar tools.
• Strong content creation and editorial skills, including copywriting, creative briefs and presentations.

What we offer

• Annual salary range of $82,800-$100,000.
• Medical, vision and dental insurance, life insurance, and short- and long-term disability insurance.
• 401k, flexible paid time off, at least 15 paid holidays per year, paid sick and safe leave, and paid parental leave.
• Hybrid work: employees living within 90 minutes of a headquarters or hub office (New York, Chicago, Detroit, Los Angeles) must work in the office 2-3 days per week, including one Team Day; those further away may be designated remote.