Social Media Community Engagement Specialist (Remote)

About the role

Recruit AI is looking for a Social Media Community Engagement Specialist to work remotely, supporting local marketing efforts for painting contractor clients. The role focuses on creating and managing engaging posts within local U.S. Facebook groups to generate qualified painting leads. It calls for at least two years of experience working with local Facebook groups and a proven record of generating leads through targeted social media activity.

Key responsibilities

• Create and schedule targeted posts for painting contractor clients within local U.S. Facebook groups to generate leads.
• Monitor and follow each group's rules, policies and guidelines to avoid penalties or post removals.
• Track and analyse post performance, including engagement metrics, lead generation results and reach, to refine posting strategies.
• Coordinate content ideas that fit local communities and client marketing objectives.
• Maintain an active presence in assigned groups to build trust and rapport with community members.
• Collaborate with the Painter Marketing Pros marketing team to align social media with campaign goals and branding.
• Identify new Facebook groups and online communities suitable for client promotion and lead generation.
• Report regularly on activities, successes, challenges and improvement opportunities.
• Stay up to date on Facebook changes, social media trends and local marketing practices for painting contractors.
• Maintain accurate records of posting schedules, lead counts and policy compliance.

Required profile

• At least two years of experience working with local Facebook groups.
• Proven track record of generating leads through targeted social media.
• Understanding of community outreach strategies and social media management.
• Ability to comply with diverse group policies while keeping interactions positive.
• Consistent communication and content-creation skills.