Senior Director, Product Development (Wealth Management)

About the role

The Senior Director of Product Development will lead the investment product strategy for Santander's U.S. wealth management business, spanning both broker‑dealer and advisory channels. This executive role is responsible for the design, governance, commercialization, and lifecycle management of a broad suite of investment solutions.

Key responsibilities

• Define and execute the investment product strategy aligned with wealth and legacy retail objectives.
• Own the end‑to‑end product platform across advisory and brokerage channels, ensuring consistency and competitiveness.
• Design product architecture that supports multiple custody platforms and delivery models for a seamless advisor and client experience.
• Partner with senior leadership across Investment, Distribution, Risk, Finance, and Operations to align product strategy with business priorities.
• Oversee development and management of advisory platforms (UMA, SMA, model portfolios) and brokerage offerings (mutual funds, ETFs, equities, structured products, alternatives).
• Ensure effective positioning and deployment across wealth and retail client segments while maintaining regulatory compliance.
• Maintain consistent product standards and governance across discretionary, non‑discretionary, and execution‑only environments.
• Support advisors in delivering scalable advisory solutions and transactional brokerage capabilities.
• Lead the design, approval, launch, and ongoing management of all investment products and programs.

Required profile

• Senior executive with proven experience in defining and executing investment product strategy.
• Demonstrated ability to manage end‑to‑end product platforms across advisory and brokerage channels.
• Experience designing product architectures for multiple custody and delivery models.
• Strong collaboration skills with senior leaders in Investment, Distribution, Risk, Finance, and Operations.
• Track record overseeing advisory platforms (UMA, SMA, model portfolios) and brokerage offerings (mutual funds, ETFs, equities, structured products, alternatives).
• Deep knowledge of regulatory requirements governing investment products.

Required skills