Product Marketing Manager (PMM)

About the role

KLA, a global leader in electronics for the semiconductor manufacturing ecosystem, is hiring a Product Marketing Manager (PMM) in its Global Products Group, which develops metrology and inspection products for patterned and unpatterned wafer geometry measurements. The PMM owns the market research, product strategy, pricing and account-level adoption for specific products or product lines, and works closely with engineering, manufacturing and sales.

Key responsibilities

• Assess existing and potential markets, analyse customer requirements, define product value proposition and pricing, and plan the product lifecycle
• Run marketing campaigns to increase product adoption and penetration, manage competition and coordinate technical product development
• Own market research, monitor competitors and direct the development of market requirements, including product strategy and requirements analysis
• Represent marketing in product life-cycle meetings and coordinate with engineering, manufacturing and sales
• Support pre-sales and after-sales projects, develop technical product presentations and present to key customers
• Define product adoption strategies for specific accounts with regional teams and act as the point of contact between customer and division

Required profile

• 3+ years of relevant experience in a multi-disciplinary technology product team, product marketing or application engineering, preferably with customer-facing solutions
• Experience delivering technical presentations, engaging semiconductor customers and performing competition analysis
• Preferred: semiconductor cleanroom/fab process knowledge in CVD, PVD, Overlay, Lithography or Advanced Packaging
• Minimum qualification: doctorate degree; or master's degree with 3 years of related work experience; or bachelor's degree with 5 years of related work experience
• Willingness to travel 30-50% of the time

Required skills

• Market analysis, including compiling customer information and industry reports, and building capacity models for demand forecasting
• MS Excel familiarity
• Application development in metrology or inspection
• Strong communication, storytelling and analytical skills

What we offer

• Base pay range of $111,900 to $190,200 annually, depending on role, level and location
• Performance incentive programs and benefits such as medical, dental, vision, life insurance, 401(k) with company matching, ESPP, tuition reimbursement, EAP, paid time off and family care leave