Product Marketing Manager (Corporations)

About the role

Everlaw is looking for a Product Marketing Manager to define and execute the go-to-market strategy for in-house corporate legal teams and drive sales growth in this segment. The role brings together strategic thinking, legal software expertise and cross-functional collaboration to turn platform capabilities into persuasive positioning, run campaigns and influence product prioritization. It is a full-time, exempt position based in the Oakland, CA office with a hybrid schedule (in the office M/W/Th, home on T/F).

Key responsibilities

• Own the go-to-market strategy for selling Everlaw to legal teams, including messaging, positioning, battlecards and sales materials such as pitch decks and cheat sheets.
• Run product launches for in-house corporate legal teams, including launch campaigns, positioning, sales enablement and go-live coordination.
• Work with Demand Gen and Content on omni-channel campaigns and customer-facing collateral (webinars, blogs, whitepapers) that build thought leadership and generate pipeline.
• Research legal team needs and competitor approaches to understand what drives buying decisions.
• Collaborate with Product and GTM on product prioritization and investment decisions.

Required profile

• At least 4 years of experience in B2B product marketing, solutions marketing, product management or related roles, or at least 3 years in management consulting.
• Ability to connect technical product capabilities to customer problems, outcomes and business value, including marketing complex products to enterprise buyers.
• Strong storytelling and written and verbal communication skills, and strong analytical skills for interpreting market research.
• Ability to build cross-functional partnerships and influence teams without direct authority.
• Authorized to work in the United States; Everlaw does not sponsor U.S. employment visas for this role.
• Bonus points: a Professional Degree, MBA or JD, and prior experience in or serving the legal sector.

What we offer

• Expected salary range of $141,000-$179,000, plus eligibility for equity.
• Medical, dental and vision coverage, flexible spending accounts, mental health membership, paid parental leave, and life and disability insurance.
• 401(k) with company matching of up to 4%, and competitive equity grants.
• 17 paid vacation days, 11 federal holidays, paid sick leave, four extra paid days off per year, and a learning budget.
• Hybrid work, monthly home internet reimbursement, desk setup stipend, catered lunches and company events.