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This job expired on 19/07/2026. It no longer accepts applications.
Marketing Manager
Haystack · Région métropolitaine de New York City
Job description
About the role
We are seeking an experienced Marketing Manager to lead the development and execution of a comprehensive brand plan for a high‑growth healthcare portfolio. You will shape brand strategy, craft compelling messaging, and drive promotional activities that align with market needs and business objectives.
Key responsibilities
- Lead the creation and implementation of the annual brand plan, including strategic imperatives, key initiatives, and tactical execution.
- Develop and launch brand messaging and promotional campaigns that resonate with key stakeholders.
- Oversee agency relationships, MLR review processes, and budget management for all promotional activities.
- Conduct market research, monitor competitor activity, and adjust strategies proactively.
- Partner with Sales and Training teams to build tools and resources for field and inside‑sales execution.
- Evaluate inside‑sales effectiveness, identify optimization opportunities, and recommend strategic adjustments.
Required profile
- Bachelor’s degree required, preferably in Life Sciences or Business/Marketing; MBA preferred.
- 10+ years of healthcare experience, with at least 7 years in commercial roles within pharma, biotech, or medical device companies.
- Strong analytical capability and comfort working with performance metrics and market data.
- Proven ability to lead and influence across a highly matrixed organization without direct authority.
- Excellent oral, written, and presentation skills with strong project‑management abilities.
Required skills
What we offer
- Competitive annual salary ranging from $180,000 to $205,000, plus potential incentive compensation and equity.
- Opportunity to strategize and lead brand growth in a competitive market.
- Collaborative and inclusive work environment.
- Support for continuous improvement and professional development.
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Haystack
Région métropolitaine de New York City
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