Marketing Associate – New England

About the role

The Marketing Associate will work closely with Greystar’s marketing team, onsite property teams, and regional leadership to develop and execute tailored marketing strategies for a portfolio of New England assets. The role ensures consistent brand deployment and supports community‑level goals.

Key responsibilities

• Serve as the primary marketing contact for onsite and operations teams across an assigned portfolio.
• Develop and implement tactical marketing campaigns, social‑media strategies, email marketing, advertising websites, and content that promote each community’s brand.
• Analyze performance data, compile reports, and present insights to internal and external stakeholders.
• Deliver communications through webinars, live presentations, website content, and training manuals.
• Recommend and manage design agencies, oversee creative scopes, and coordinate branding initiatives.
• Maintain and organize digital marketing assets and ensure proper storage.
• Collaborate regularly with advertising and marketing partners, reviewing service contracts and rates.

Required profile

• Experience supporting marketing activities for real‑estate or property‑management portfolios.
• Ability to work cross‑functionally with onsite teams, leadership, and external partners.
• Strong analytical skills for reporting and performance monitoring.

Required skills

• Social‑media strategy
• Email marketing