Manager, Global Brand Marketing

About the role

The Manager, Global Brand Marketing will shape and execute integrated brand campaigns that resonate with a worldwide Gen Z audience. Working across regions, you will ensure the brand’s storytelling is culturally relevant, emotionally compelling, and aligned with business objectives.

Key responsibilities

• Support the development and rollout of global brand marketing strategies and campaigns.
• Create cohesive brand narratives that blend product, culture, talent, and consumer insights.
• Maintain consistency across campaigns while allowing local market flexibility.
• Partner with creative, social, PR, influencer, partnership, e‑commerce, and merchandising teams to bring campaigns to life across owned, earned, and paid channels.
• Collaborate with insights and strategy teams to pre‑test concepts and optimize creative based on consumer feedback.
• Coordinate cross‑functional teams to ensure seamless campaign planning, execution, and launch.
• Introduce fresh, Gen Z‑focused ideas to boost brand engagement and reach.

Required profile

• Strategic, collaborative marketer with strong creative instincts.
• Deep understanding of culture, consumer behavior, and the evolving media landscape.
• Proven ability to deliver integrated campaigns that strengthen global brand relevance.
• Excellent partnership and alignment skills across multiple functions.

Required skills

What we offer

• Opportunity to work with a historic global fashion house.
• Collaborative environment with cross‑functional teams.
• Exposure to worldwide markets and diverse consumer segments.