Manager, Functional Transformation - Marketing Technology

About the role

Deloitte is hiring a Manager, Functional Transformation in Minneapolis, Minnesota, to lead the functional strategy and delivery of marketing transformation programs for Fortune 500 clients. The role covers content supply chain, CRM, personalization, martech and data and analytics, and sits within the Package Functional Transformation practice.

Key responsibilities

• Own workstreams spanning content operations, digital asset management, marketing resource management, CDP, marketing automation and analytics.
• Shape and deliver AI-enabled marketing solutions, including generative content production, personalization and agentic workflows.
• Translate business strategy into functional and technical requirements and align business, IT and engineering teams.
• Manage scope, timeline and client expectations across complex, multi-vendor programs using Agile delivery.
• Build trusted relationships with senior marketing and technology leaders and advise on operating model, platform and roadmap decisions.
• Lead proposals, RFP responses, client presentations and early-stage solution shaping.
• Coach and develop staff members on your teams.

Required profile

• 10+ years of experience in consulting or industry, including work with clients in regulated industries.
• 6+ years leading or supporting marketing transformation or technology implementation programs, including 5+ years with marketing technology platforms such as Adobe (AEM, Workfront), Salesforce (Marketing Cloud, Data 360) or composable platforms.
• 1+ year applying or advising on generative AI, large language models or AI and machine learning in marketing.
• Proposal, RFP and client presentation support, and Agile methodology experience.
• Able to travel 30% on average; limited immigration sponsorship may be available.

Required skills

• Client-facing leadership with senior marketing and technology stakeholders.
• Ability to translate between business and technical audiences and to operate in ambiguity.
• Ability to mentor others and communicate clearly and precisely.
• Preferred: CDP, CRM or other martech platform experience, Adobe or Salesforce certifications, agentic AI use cases, team leadership experience, marketing operating model familiarity.

The stated wage range is $134,500 - $265,100 per year, with possible eligibility for a discretionary annual incentive program. Deloitte offers professional development, mentorship and a broad range of employee benefits.