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This job expired on 25/08/2026. It no longer accepts applications.
Bilingual Social Media & Community Manager (Food & Beverage)
Aquent · New York
Job description
About the role
Our client, a leading global consumer packaged goods (CPG) company, is looking for a bilingual Social Media & Community Manager to drive real‑time engagement for its food & beverage and comedy‑focused brands. You will own the day‑to‑day community strategy, ensuring the brand voice is human, responsive and culturally relevant across all social platforms.
Key responsibilities
- Develop and execute cross‑platform community engagement strategies aligned with audience behavior and brand objectives.
- Lead proactive and reactive engagement across comments, direct messages, mentions and cultural conversations.
- Identify and act on real‑time cultural moments, building scalable frameworks for user‑generated content and advocacy.
- Partner with Strategy, Creative, Influencer, PR, Legal and Customer Care teams to launch fan‑engagement initiatives such as gifting, sampling and product seeding.
- Maintain brand voice guidelines, moderation standards and risk‑management protocols.
- Monitor sentiment, trends and KPIs, translating insights into rapid‑response opportunities and performance recommendations.
Required profile
- 4‑6 years of experience in community management, social engagement or audience strategy for consumer brands.
- Proven track record managing high‑volume brand social presences and moderation.
- Experience designing and executing gifting, seeding and advocacy programs.
- Fluent in English and one additional language, with strong written communication skills.
Required skills
- Deep familiarity with major and emerging social platforms (TikTok, Instagram, X, YouTube, etc.).
- Knowledge of community‑management tools, listening platforms and activation technologies.
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Aquent
New York